• Fri. Sep 24th, 2021

Rating Media CEO John Levy Says Firm in ‘Pole Place’ for Canadian Sports activities Betting


Jan 18, 2021

Posted on: January 16, 2021, 11:43h. 
Final up to date on: January 17, 2021, 01:55h.

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As Rating Media and Gaming Inc. introduced its 2021 fiscal yr first-quarter outcomes this previous week, the Canadian-based publicly traded firm additionally saved an eye fixed on the long run. That not solely means single-game betting in its dwelling and homeland, however an inventory on a US inventory alternate as nicely.

Rating Media and Gaming Founder and CEO John Levy talks with Phil Beere of Sightline Funds on the 2019 betting on Sports activities America Convention. This previous week, Levy mentioned his Canadian firm is in “pole place” to be the highest sports activities betting firm in Canada, the place the corporate relies. (Picture: Rating Media/Sightline Funds/YouTube)

For the quarter, which ended on Nov. 20, the sports activities media and cell betting firm reported CAD 10.6 million (US 8.3 million) in whole income. That could be a quarterly document for the corporate. It’s additionally 15.2 p.c better than the CAD 9.2 million (US $7.2 million) reported within the first quarter of 2020.
The quarter started with launches of theScore bet, the corporate’s on-line sports activities betting app, in Colorado and Indiana. These additions tripled the variety of states the place the corporate operates. Not surprisingly, the corporate reported a document CAD 55.8 million (US $43.8 million) deal with for the quarter. That represented a 535 p.c bounce from the identical quarter in 2020.
Whereas Deal with Up, Gaming Income within the Pink
Nevertheless, the corporate additionally reported a gross gaming lack of CAD 300,000 (US $235,565). When factoring in free bets, bonuses, and truthful worth on unsettled bets, the online loss is CAD 2 million (US $1.6 million).
Throughout a name with analysts Wednesday to debate the earnings, Rating Media President and COO Benjie Levy mentioned the loss was attributable to participant promotion specials and the Indiana and Colorado openings.
Among the many promotions the sportsbook has supplied because the resumption of main skilled sports activities was a 5 p.c cashback provide over a 60-day interval that started with the location of a buyer’s first bet. The promo was capped at $2,500 and utilized whether or not the bets received or misplaced.
Levy instructed analysts turning these negatives into positives will depend on a few issues. That features rolling out the app in extra states. Nevertheless, he mentioned the corporate sees constructive motion.
“I can let you know it isn’t going to take years to get there, and it’s most likely not going to occur within the subsequent month or two,” mentioned Levy, in keeping with a transcript on Searching for Alpha. “So, we’re persevering with to construct, the momentum is working in our favor. And I don’t assume I will be any extra particular than that. However, we’re beginning to see encouraging outcomes as we acquire momentum within the states that exist, and hopefully within the new states that come on board.”
One new state the place the corporate is getting ready to launch is Iowa. Firm executives hope to be within the state inside weeks, pending regulatory approval. Iowa, like Indiana, is one in all 11 states theScore has entry to by means of a take care of Penn Nationwide Gaming.
CEO: Firm’s Attain in Canada Unmatched
Nevertheless, one market firm officers are actually enthusiastic about is the one of their yard. They instructed analysts that there’s cross-party momentum inside Parliament to repeal the ban on single-game wagering in Canada this yr. That transfer would significantly broaden sports activities betting within the nation, as solely parlay betting is at the moment authorized.
With its sports activities betting app already carefully tied to its sports activities media app, Rating executives assume they could have a bonus within the Nice White North much like what FanDuel and DraftKings have in US states.
As Founder and CEO John Levy plainly put it: “We have now the pole place right here.”

I feel once we take a look at the 2 markets (US and Canada), we take a look at the dramatic variations when it comes to our attain and our model recognition, and look – all people in Canada is aware of theScore,” John Levy mentioned. “All people who’s on cell apps makes use of theScore. In case you add up (Canadian sports activities media retailers) TSN, Sportsnet, anyone else, they don’t even come near us.”

The sports activities media app averaged 3.9 million month-to-month customers. These people averaged utilizing the app 116 instances per 30 days, in keeping with firm figures.
He estimated the potential of the annual gross income for Canadian on-line gaming between US $3.8 billion and US $5.4 billion.
Within the US, firm executives mentioned no less than 50 p.c of theScore bet customers had been additionally utilizing theScore sports activities media app. The media additionally offers customers the chance to position wagers on video games, which can improve development in in-game betting.
Levy Hopes to Rating US Inventory Itemizing
Final month, Rating Media closed on an fairness deal that introduced in CAD 46 million (US $36.1 million) for practically 32.9 million shares of inventory. Among the many makes use of the corporate plans for the proceeds embrace extra rollouts of theScore bet within the US and Canada. Firm officers might also use a few of that cash towards consumer acquisition.

In September, the corporate earned an inventory on the Toronto Inventory Alternate, transferring away from the extra speculative Toronto Enterprise Alternate. The Toronto market is Canada’s largest, and the eighth-biggest on the earth. That mentioned, Rating Media (TSE:SCR) executives introduced they’re considering an inventory on an American alternate.

“We consider the potential advantages for theScore, and our investor base might embrace a considerably bigger pool of capital, better common each day buying and selling quantity, publicity to a bigger variety of US retail and institutional traders, and a possible improve in market valuation,” John Levy instructed analysts.
The corporate will maintain its annual assembly with stockholders just about on Sept. 10. At the moment, the corporate will ask shareholders to permit Rating Media’s board to provoke a inventory consolidation. John Levy mentioned that transfer is together with a possible US itemizing.

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